Managing IBM Research in Internet Time

Henry W. Chesbrough

IBM must adapt its research process to the volatility of the Internet market. Issues include incentives, research charter, reward systems, and linkages to business units and customers.

Learning Objective

Documents the transition of a central research lab to the issues and opportunities of the Internet.

Details

Pub Date: Sep 27, 2000(Revised: Jan 22, 2001)

Discipline: Operations Management

Subjects: Information technology, Innovation, Internet, R&D, Technology

Source: Harvard Business School

Product #: 601058-PDF-ENG

Teaching note: Available

Industry: Computers & electronics

Geography: California

Length: 14 page(s)